In my previous blog posts I have discussed the various methods adopted by the music industry, governments, and even ISPs to protect intellectual property. These range from blocking websites, placing excessive financial penalties, and even installing malware onto computers. However, Youtube has now officially implemented the friendliest (and possibly the most unique) method of combating copyright infringement I have ever seen.
This past week, Youtube uploaded a five-minute video onto the copyright part of their website (link at bottom) which features two puppets discussing copyright. The two puppets in the video, Glove and Boots, are the creation of puppeteers Eckhardt-Jacobi and Vincent Bova, who gained internet stardom after uploading videos featuring various puppets online.
The video is surprisingly both enjoyable and informative. It spends a majority of the time discussing issues specific to Youtube, such as how to file and/or dispute a copyright claim but also spends time discussing broader issues to do with IP protection such as the difference between infringement and fair news.
It is refreshing to see an organisation treating consumers and content creators like well-meaning human beings instead of potential criminals.
Link to Youtube’s Copyright page:
http://www.youtube.com/yt/copyright/
Link video:
